What do they do?
Originate and prepare written material, such as scripts, stories, advertisements, and other material.
Also known as:
Advertising Copywriter, Advertising Writer, Author, Content Marketing Writer, Copywriter, Freelance Copywriter, Freelance Writer, Search Engine Optimization Copywriter (SEO Copywriter), Web Content Writer, Writer
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-1.6%
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Ranks #55 in job growth rate240Job Openings
Ranks #23 in net job growth
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- Bachelor's degree (50%)
- Master's degree (27%)
- Some college, no degree (8%)
- Doctorate or Professional Degree (7%)
- Associate's degree (4%)
- High school diploma equivalent (4%)
- Less than high school diploma (1%)
Most Popular Majors that prepare Writers and Authors
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#1
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Degrees Granted
30,666
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Female Students
19,549
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Male Students
11,117
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Median Starting Salary
$40,000
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#2
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Degrees Granted
9,169
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Female Students
5,977
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Male Students
3,192
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Median Starting Salary
$40,700
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#3
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Degrees Granted
8,429
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Female Students
5,410
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Male Students
3,019
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Median Starting Salary
$40,000
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#4
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Degrees Granted
6,740
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Female Students
4,837
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Male Students
1,903
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Median Starting Salary
$38,900
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#5
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Degrees Granted
1,268
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Female Students
803
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Male Students
465
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Median Starting Salary
$38,900
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People in this career often have these skills:
- Writing - Communicating effectively in writing as appropriate for the needs of the audience.
- Reading Comprehension - Understanding written sentences and paragraphs in work-related documents.
- Active Listening - Giving full attention to what other people are saying, taking time to understand the points being made, asking questions as appropriate, and not interrupting at inappropriate times.
- Speaking - Talking to others to convey information effectively.
- Critical Thinking - Using logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions, or approaches to problems.
People in this career often know a lot about:
- English Language - Knowledge of the structure and content of the English language including the meaning and spelling of words, and rules of composition and grammar.
- Communications and Media - Knowledge of media production, communication, and dissemination techniques and methods. This includes alternative ways to inform and entertain via written, oral, and visual media.
People in this career often have talent in:
- Written Expression - The ability to communicate information and ideas in writing so others will understand.
- Written Comprehension - The ability to read and understand information and ideas presented in writing.
- Oral Comprehension - The ability to listen to and understand information and ideas presented through spoken words and sentences.
- Oral Expression - The ability to communicate information and ideas in speaking so others will understand.
- Fluency of Ideas - The ability to come up with a number of ideas about a topic (the number of ideas is important, not their quality, correctness, or creativity).
- Originality - The ability to come up with unusual or clever ideas about a given topic or situation, or to develop creative ways to solve a problem.
- Speech Clarity - The ability to speak clearly so others can understand you.
- Near Vision - The ability to see details at close range (within a few feet of the observer).
- Speech Recognition - The ability to identify and understand the speech of another person.
People in this career often do these activities:
- Write material for artistic or entertainment purposes.
- Edit written materials.
- Present work to clients for approval.
- Conduct research to inform art, designs, or other work.
- Write advertising or promotional material.
- Coordinate artistic activities.
- Conduct market research.
- Confer with clients to determine needs.
- Discuss production content and progress with others.
- Collaborate with others in marketing activities.
- Obtain copyrights or other legal permissions.
- Collaborate with others to prepare or perform artistic productions.
- Monitor current trends.
- Develop promotional strategies or plans.
This page includes data from:
Career data:
O*NET 31.0 Database
by the U.S. Department of Labor, Employment and Training Administration (“USDOL/ETA”). Used under the CC BY 4.0 license. O*NET® is a trademark of USDOL/ETA
Occupation statistics: USDOL U.S. Bureau of Labor Statistics
Occupational Employment Statistics
Videos:
CareerOneStop
, USDOL/ETA and the Minnesota Department of Employment & Economic Development
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