Marketing Research

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#1 #1 Best College for Marketing Research in the U.S. Westfield State University Westfield, MA At Westfield State University, the most popular majors students pursue are Criminal Justice/Safety Studies, Business/Commerce, General, Psychology, and General. In fact, Westfield State University awards 137 degrees per year to graduating Criminal Justice/Safety Studies students....view more Acceptance Rate 87% Annual Degrees Awarded 18 SAT Score 1,000–1,210 Median Starting Salary $62,383
#2 #2 Best College for Marketing Research in the U.S. Lawrence Technological University Southfield, MI At Lawrence Technological University, the most popular majors students pursue are Electrical and Electronics Engineering, Architectural and Building Sciences/Technology, and Mechanical Engineering....view more Acceptance Rate 74% Annual Degrees Awarded 9 SAT Score 1,050–1,260 Median Starting Salary $57,331
#3 #3 Best College for Marketing Research in the U.S. Indiana Wesleyan University-National & Global Marion, IN At Indiana Wesleyan University-National & Global, the most popular majors students pursue are Registered Nursing/Registered Nurse, Social Work, Business Administration and Management, and General....view more Acceptance Rate -- Annual Degrees Awarded 3 SAT Score -- Median Starting Salary $56,586
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About Marketing Research

Marketing Research programs prepare individuals to provide analytical descriptions of consumer behavior patterns and market environments to marketing managers and other business decision-makers. Includes instruction in survey research methods, research design, new product test marketing, exploratory marketing, consumer needs and preferences analysis, geographic analysis, and applications to specific products and markets.

Students who are interested in Marketing Research can study up to a Postbaccalaureate certificate. Right now, 221 students earn a some level of degree in Marketing Research around the United States each year. More students earn a degree in Marketing Research in Massachusetts compared to any other state. The average starting salary for a graduate with a bachelor's degree in Marketing Research is $40,600.

Popularity of Marketing Research Degrees in the U.S.

This heat map represents the states that have the highest percent of Marketing Research degrees compared to all other degrees awarded in that state.

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Careers

The highest paying job for Marketing Research majors is Marketing Managers. But, another thing to consider is how much demand there is for certain positions. A career that is in high need that a degree in Marketing Research can prepare you for is Market Research Analysts and Marketing Specialists.