Top Majors and Programs in Business, Management, Marketing, And Related Support Services

HINTS
Hints
  1. Instructional programs that prepare individuals to perform managerial, technical support, and applied research functions related to the operation of commercial and non-profit enterprises and the buying and selling of goods and services.
Total Students
384,773
Total Males
203,344 (53%)

Total Females
181,429 (47%)
 

Select Type of Degree:


All Business, Management, Marketing, And Related Support Services Bachelors degree Programs::

Major Students Females Males
Accounting and Related Services 54,076 (14.1%) 27,719 (51.3%) 26,357 (48.7%)
Accounting 51,761 (13.5%) 26,470 (51.1%) 25,291 (48.9%)
Accounting and Business/Management 1,172 (.3%) 755 (64.4%) 417 (35.6%)
Accounting and Finance 719 (.2%) 298 (41.4%) 421 (58.6%)
Accounting and Related Services, Other 165 (%) 83 (50.3%) 82 (49.7%)
Accounting Technology/Technician and Bookkeeping 208 (.1%) 77 (37%) 131 (63%)
Auditing 51 (%) 36 (70.6%) 15 (29.4%)
Business Administration, Management and Operations 163,554 (42.5%) 76,378 (46.7%) 87,176 (53.3%)
Business Administration and Management, General 139,282 (36.2%) 65,196 (46.8%) 74,086 (53.2%)
Business Administration, Management and Operations, Other 9,192 (2.4%) 4,863 (52.9%) 4,329 (47.1%)
Customer Service Management 56 (%) 39 (69.6%) 17 (30.4%)
E-Commerce/Electronic Commerce 156 (%) 73 (46.8%) 83 (53.2%)
Logistics, Materials, and Supply Chain Management 5,138 (1.3%) 1,661 (32.3%) 3,477 (67.7%)
Non-Profit/Public/Organizational Management 409 (.1%) 261 (63.8%) 148 (36.2%)
Office Management and Supervision 581 (.2%) 397 (68.3%) 184 (31.7%)
Operations Management and Supervision 3,129 (.8%) 1,088 (34.8%) 2,041 (65.2%)
Organizational Leadership 3,927 (1%) 2,014 (51.3%) 1,913 (48.7%)
Project Management 509 (.1%) 177 (34.8%) 332 (65.2%)
Purchasing, Procurement/Acquisitions and Contracts Management 687 (.2%) 303 (44.1%) 384 (55.9%)
Research and Development Management 9 (%) 1 (11.1%) 8 (88.9%)
Retail Management 307 (.1%) 263 (85.7%) 44 (14.3%)
Transportation/Mobility Management 172 (%) 42 (24.4%) 130 (75.6%)
Business Operations Support and Assistant Services 427 (.1%) 332 (77.8%) 95 (22.2%)
Administrative Assistant and Secretarial Science, General 193 (.1%) 158 (81.9%) 35 (18.1%)
Business/Office Automation/Technology/Data Entry 64 (%) 27 (42.2%) 37 (57.8%)
Executive Assistant/Executive Secretary 153 (%) 141 (92.2%) 12 (7.8%)
Traffic, Customs, and Transportation Clerk/Technician 17 (%) 6 (35.3%) 11 (64.7%)
Business, Management, Marketing, and Related Support Services, Other 3,443 (.9%) 1,544 (44.8%) 1,899 (55.2%)
Business, Management, Marketing, and Related Support Services, Other 3,443 (.9%) 1,544 (44.8%) 1,899 (55.2%)
Business/Commerce, General 25,159 (6.5%) 11,689 (46.5%) 13,470 (53.5%)
Business/Commerce, General 25,159 (6.5%) 11,689 (46.5%) 13,470 (53.5%)
Business/Corporate Communications 975 (.3%) 649 (66.6%) 326 (33.4%)
Business/Corporate Communications 975 (.3%) 649 (66.6%) 326 (33.4%)
Business/Managerial Economics 5,523 (1.4%) 1,947 (35.3%) 3,576 (64.7%)
Business/Managerial Economics 5,523 (1.4%) 1,947 (35.3%) 3,576 (64.7%)
Construction Management 1,925 (.5%) 164 (8.5%) 1,761 (91.5%)
Construction Management 1,925 (.5%) 164 (8.5%) 1,761 (91.5%)
Entrepreneurial and Small Business Operations 2,879 (.7%) 1,042 (36.2%) 1,837 (63.8%)
Entrepreneurial and Small Business Operations, Other 148 (%) 72 (48.6%) 76 (51.4%)
Entrepreneurship/Entrepreneurial Studies 2,633 (.7%) 933 (35.4%) 1,700 (64.6%)
Franchising and Franchise Operations 2 (%) 1 (50%) 1 (50%)
Small Business Administration/Management 96 (%) 36 (37.5%) 60 (62.5%)
Finance and Financial Management Services 38,835 (10.1%) 11,286 (29.1%) 27,549 (70.9%)
Banking and Financial Support Services 481 (.1%) 179 (37.2%) 302 (62.8%)
Finance and Financial Management Services, Other 176 (%) 51 (29%) 125 (71%)
Finance, General 37,634 (9.8%) 10,910 (29%) 26,724 (71%)
Financial Planning and Services 407 (.1%) 119 (29.2%) 288 (70.8%)
International Finance 4 (%) 3 (75%) 1 (25%)
Investments and Securities 111 (%) 19 (17.1%) 92 (82.9%)
Public Finance 22 (%) 5 (22.7%) 17 (77.3%)
General Sales, Merchandising and Related Marketing Operations 2,108 (.5%) 1,047 (49.7%) 1,061 (50.3%)
General Merchandising, Sales, and Related Marketing Operations, Other 93 (%) 64 (68.8%) 29 (31.2%)
Merchandising and Buying Operations 2 (%) 1 (50%) 1 (50%)
Retailing and Retail Operations 339 (.1%) 268 (79.1%) 71 (20.9%)
Sales, Distribution, and Marketing Operations, General 1,330 (.3%) 595 (44.7%) 735 (55.3%)
Selling Skills and Sales Operations 344 (.1%) 119 (34.6%) 225 (65.4%)
Hospitality Administration/Management 12,489 (3.2%) 8,673 (69.4%) 3,816 (30.6%)
Casino Management 2 (%) 1 (50%) 1 (50%)
Hospitality Administration/Management, General 7,820 (2%) 5,486 (70.2%) 2,334 (29.8%)
Hospitality Administration/Management, Other 436 (.1%) 279 (64%) 157 (36%)
Hotel, Motel, and Restaurant Management 58 (%) 40 (69%) 18 (31%)
Hotel/Motel Administration/Management 1,831 (.5%) 1,182 (64.6%) 649 (35.4%)
Meeting and Event Planning 543 (.1%) 480 (88.4%) 63 (11.6%)
Resort Management 293 (.1%) 192 (65.5%) 101 (34.5%)
Restaurant/Food Services Management 806 (.2%) 494 (61.3%) 312 (38.7%)
Tourism and Travel Services Management 700 (.2%) 519 (74.1%) 181 (25.9%)
Human Resources Management and Services 11,538 (3%) 7,790 (67.5%) 3,748 (32.5%)
Human Resources Development 673 (.2%) 539 (80.1%) 134 (19.9%)
Human Resources Management and Services, Other 338 (.1%) 256 (75.7%) 82 (24.3%)
Human Resources Management/Personnel Administration, General 7,172 (1.9%) 5,136 (71.6%) 2,036 (28.4%)
Labor and Industrial Relations 900 (.2%) 473 (52.6%) 427 (47.4%)
Labor Studies 39 (%) 22 (56.4%) 17 (43.6%)
Organizational Behavior Studies 2,416 (.6%) 1,364 (56.5%) 1,052 (43.5%)
Insurance 1,071 (.3%) 364 (34%) 707 (66%)
Insurance 1,071 (.3%) 364 (34%) 707 (66%)
International Business 5,584 (1.5%) 2,802 (50.2%) 2,782 (49.8%)
International Business/Trade/Commerce 5,584 (1.5%) 2,802 (50.2%) 2,782 (49.8%)
Management Information Systems and Services 8,519 (2.2%) 2,425 (28.5%) 6,094 (71.5%)
Information Resources Management 253 (.1%) 74 (29.2%) 179 (70.8%)
Knowledge Management 86 (%) 33 (38.4%) 53 (61.6%)
Management Information Systems and Services, Other 156 (%) 59 (37.8%) 97 (62.2%)
Management Information Systems, General 8,024 (2.1%) 2,259 (28.2%) 5,765 (71.8%)
Management Sciences and Quantitative Methods 5,646 (1.5%) 2,271 (40.2%) 3,375 (59.8%)
Actuarial Science 1,387 (.4%) 564 (40.7%) 823 (59.3%)
Business Statistics 307 (.1%) 105 (34.2%) 202 (65.8%)
Management Science 3,431 (.9%) 1,394 (40.6%) 2,037 (59.4%)
Management Sciences and Quantitative Methods, Other 521 (.1%) 208 (39.9%) 313 (60.1%)
Marketing 36,663 (9.5%) 19,976 (54.5%) 16,687 (45.5%)
International Marketing 204 (.1%) 156 (76.5%) 48 (23.5%)
Marketing Research 37 (%) 29 (78.4%) 8 (21.6%)
Marketing, Other 948 (.2%) 498 (52.5%) 450 (47.5%)
Marketing/Marketing Management, General 35,474 (9.2%) 19,293 (54.4%) 16,181 (45.6%)
Real Estate 811 (.2%) 220 (27.1%) 591 (72.9%)
Real Estate 811 (.2%) 220 (27.1%) 591 (72.9%)
Specialized Sales, Merchandising and Marketing Operations 3,546 (.9%) 3,109 (87.7%) 437 (12.3%)
Apparel and Accessories Marketing Operations 38 (%) 36 (94.7%) 2 (5.3%)
Fashion Merchandising 3,023 (.8%) 2,831 (93.6%) 192 (6.4%)
Hospitality and Recreation Marketing Operations 97 (%) 16 (16.5%) 81 (83.5%)
Special Products Marketing Operations 172 (%) 109 (63.4%) 63 (36.6%)
Specialized Merchandising, Sales, and Marketing Operations, Other 105 (%) 74 (70.5%) 31 (29.5%)
Tourism and Travel Services Marketing Operations 55 (%) 34 (61.8%) 21 (38.2%)
Vehicle and Vehicle Parts and Accessories Marketing Operations 56 (%) 9 (16.1%) 47 (83.9%)
Taxation 2 (%) 2 (100%) 0
Taxation 2 (%) 2 (100%) 0
All majors information based on most-recent available data from the 2017 enrollment cycle